I had a phone call at work earlier, from a company called Ardentia (they do data management). Like many of these phone calls, the caller started by asking whether I'd heard of them, but I get loads of stuff sent to me by various companies and I don't really keep track of them. However, in this case the name did ring a bell, and it took me a moment to realise why - it's the name of a kingdom on the planet Mongo, in the 1980s Flash Gordon film! You can read a snippet of dialogue here, which is included in the soundtrack album, so that's why I've heard the name a few times. Basically, the leader turns up, pledges loyalty to Ming the Merciless, then attacks him and gets fried by a hovering robot thingy. This all went through my mind quite quickly, but I wasn't sure that the caller would be particularly flattered by this comparison (assuming that they didn't pick the name on purpose), so I settled for transferring them to one of my colleagues.